A Trusted Auto Insurance Provider

You might always use turn signals, keep your hands away from your phone and do everything else it takes to be a responsible driver, but you’re still at the mercy of the other motorists on the road. While nobody expects to get into an accident, it’s important to have a policy from a trusted insurer to provide protection. Cliff Insurance Agency has more than 60 years of experience working with drivers in Madison, WI, and we’re ready to sit down with you to design the perfect plan to meet your automotive needs.


A Wide Range of Coverage Options

Every driver presents a unique set of circumstances, so why would you work with a car insurance company that treats everybody the same? As an independent agency, we take the time to listen to your needs and concerns while creating a plan. We’ll start with a basic liability policy and augment it with options that fit your lifestyle:


  • Higher deductibles to reduce premiums
  • Collision coverage to protect your automobile
  • Non-collision protection for other damages to your car
  • Uninsured motorist policies to shield you from irresponsible drivers


If you’re unsure about the way these options work, don’t hesitate to ask us questions. We’re here to walk you through the insurance process, and we make it our goal to provide each customer with the highest levels of service.


Contact An Expert

Relationships With Top Insurers

Shopping for coverage can be tedious, as you have to go from one company to the next to explore the full range of options. Cliff Insurance Agency eliminates that hassle by gathering everything under one roof. With more than six decades of experience as an independent agency, we’ve been able to work with some of the top car insurance companies in the industry:


  • Progressive
  • Hastings Mutual
  • AAA
  • Wilson Mutual
  • IMT
  • Wisconsin Mutual
  • Kemper


When you meet with us, one of our agents will explain the policies and perks of each of our insurance partners to help you make an informed decision.

Trust Us for All of Your Insurance Needs

If you’re in the market for a new protection policy in Madison, WI, trust the experienced professionals at Cliff Insurance Agency to tailor a plan to meet your needs. We also offer plenty of coverage options beyond car insurance, which could open the door to significant multiple line discounts. To learn more about our different options or schedule an appointment with one of our professionals, call our office at 608-203-8585 or contact us online today.


We're the intersection where good drivers meet great insurance.

For more than five decades, Cliff Insurance Agency has been dedicated to serving Wisconsin residents with the best in insurance products and advice. We'd like an opportunity to show you how we can help serve you. Please give us a call at 1-800-270-5101 to discuss what auto insurance options are available to you. Or, if you prefer email us or complete and return the form above.